Clearly define your brands personally.
Imagine your brand as a person and ask:
What hobbies do they have?
Here are some examples of ideas
- Outdoors and Indoor hobbies
- Play and Relaxing Times and Work
- What creates joy for them
- Winter and Summer hobbies
- What they do with others
When you take the time to evaluate what your business personality looks like, this will help you create a Brand for your goods and services.
Open Lens by Pamela Hobbies:
Photography Adventures, Birds (watching, photographing, and had a Congo Grey Parrott for 29 years), Reading, Discovery, Learning, Creating, Art, Camping by the river (not a tent), Having fun with my style of clothing and accessories, Writing, Puzzles (in winter), Loving my husband, Fun with Friends and Family and my Faith in God which is my foundation.
The following blog will cover #4 tips to help brand your business.
1. What are the personality traits of this person?
2. What style of clothing do they wear?
3. What hobbies do they have?
4. What colors do they love?
5. What do they do for a living?
These questions begin your process of finding your voice in photo content, logo, brand colors, website building, and words.